e-magazine_2015_icast, Page 2

e-magazine_2015_icast, Page 2

American BassĀ® e-Magazine 2015 ICAST Issue

ICAST 2015

Each summer, the fishing industry comes together to see what will be new for the upcoming year. The 2015 ICAST Show was one of, if not the most exciting ever! After several years of recovering from the worst recession of our generation, the 2014 ICAST Show started the excitement that we were heading in the right direction. The 2015 show continued this optimism and then some!

New products, new companies and new innovations highlighted this years show. It is great to see such enthusiasm and feel the positive energy once again. The bass market is a particularly enlighten bunch of anglers. Quality in every aspect must be matched with value. Products are scrutinized equally on the shelf as on the water. The new products did not disappoint. In this issue we will tease with a few photos from a small sample of the vendors that attended the 2015 ICAST show. Their products will start making their way to your favorite tackle supplier and into your hands very soon!

Craig Sutherland

American Bass

30+ years of proudly serving the bass anglers of the Western United States!